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Fake Online Store / E-commerce Scam

In short

A fraudulent online shop is set up to look like a real merchant and advertise attractive products/offers The objective is typically to collect payment/data without delivering the promised legitimate goods or service.

What it is

The site presents normal product listings, checkout and customer-service signals. The victim is then pushed to place an order, enter payment/card information or provide personal details.

How it starts

A fraudulent online shop is set up to look like a real merchant and advertise attractive products/offers.

What they tell you

The site presents normal product listings, checkout and customer-service signals

What they want you to do

Place an order, enter payment/card information or provide personal details

How you lose money

collect payment/data without delivering the promised legitimate goods or service

What happens next

After the first successful step, the fraudster may demand more money/information, deepen account or device access, or disappear.

Warning signs

greed | urgency | trust | scarcity | fake website | merchant impersonation

Where this is documented

India — officially documented by an Indian authority/regulator

How to avoid it

Type the merchant/service website yourself or use a trusted app; verify contact details independently and avoid off-platform advance payments to unverified parties.

If it already happened

Contact the bank/payment provider immediately if money moved; report financial cyber fraud promptly via 1930 and cybercrime.gov.in; preserve messages, transaction IDs, phone numbers and URLs.

Known variants

  • Lookalike Brand StoreA site imitates a recognizable brand/retailer.
  • Social-Media Fake StoreA fake shop is advertised through social media.

Sources

Published documents this page draws on.

  • CERT-InCERT-In Advisory CIAD-2024-0050 (2024-10-24)

Already sent money or shared something?

What to do now

Fake Online Store / E-commerce Scam — Scam types